Carmichael Caldwell III • 2nd

“The hierarchy makes a lot of sense and Tier 3 is the piece most people underestimate. WhatsApp is not just a communication tool, it is where you find out whether the patient is actually going to show up, whether they understood the instructions, whether they are still committed. The clinics that have cracked Tier 1 almost always started at Tier 3 first. Which tier do you see as the hardest one for clinic owners to make the case for internally?”